Your data your rules
At Countly we are committed to giving you control of your analytics data. 100% data ownership, 100% control.
Make Countly your own via plugins
Plugins aren't just a cool side-feature of Countly, they are at the heart and core. Funnels, advanced segmentation, push notifications and all other marketing and analytics features that come packed with Countly are plugins which work together seamlessly - like magic.
What this means is that you can create your own plugins to add new analytics and marketing capabilities to Countly without any restrictions on what your plugin can do.
A custom plugin can;
Add custom views to the dashboard
Change the way other plugins work or process data
Expose new API endpoints
Modify existing reports or visualisations
Enrich data recorded by other plugins
Secure your analytics data
Analytics is critical for every business, but keeping customer data safe should be the top-most priority.
Countly gives your organisation complete visibility and control over how your analytics data is sent from the SDKs, where the analytics server and database is located/how they are configured and who has access to which parts of the data.
Using Countly you'll be able to;
Deploy your analytics server on company premises
or have us host and maintain it for you in various locations around the world
Ensure integrity of data sent from the SDKs using the checksum mechanism
Use your own SSL certificate and domain for your analytics server
Control who has access to which part of the dashboard
Use the power of granular raw data
Data is powerful. Especially the analytics data that gives you actionable insights about your customers' journey in your product.
We understand that it is not possible for any product to cover 100% of the required use cases, be it visualisation types, available reports, or correlations you need to be making among different data points. That's why Countly is carefully crafted not to lock your data in, in any way.
Countly offers three distinct ways to access your data;
Direct database access to get the data out or execute queries on
Extensive read API on which the entire Countly dashboard is built
An API exposed by Database Viewer plugin which lets you access the data in database using a well-defined API
White-label with ease
Fully customise the look and feel of your Countly Enterprise dashboard to reflect your own branding using white-labeling plugin or built in theming mechanism.
