Formulas is a powerful plugin that let's you create custom metrics by constructing mathematical formulas based on your existing data.
The data types available for your formulas are;
- Number of sessions
- Number of users
- Number of new users
- Number of users who performed a custom event
- Count property value of a custom event
- Sum property value of a custom event
- Duration property value of a custom event
- A particular event segment's (of numerical type) overall sum
- A user provided numerical value
Using the formula builder you can add, subtract, multiply and divide any of your available data types. You can also prioritize & group certain operations by using the parenthesis support in the formula builder.
You can save your formula to use it on the most recent version of your data later, or you can add it to the Report Manager to use it as an auto-refreshing widget in Dashboards.