Surveys are a powerful tool to listen to your customers and get crucial responses to guide your decision-making processes and market strategies. With Countly, Surveys can be customized to reflect the exact type of feedback you and your product need, collecting and analyzing responses through time that adapt to the segmentation of your choice. Power-up Surveys in combination with other plugins like Push or Remote Config to help you target micro-segmented users and for example, improve your app design to better match and exceed your customers’ expectations.

Customization is a key aspect of Surveys, allowing you to create surveys with fully-editable questions that can be adapted to the type of insight needed for your product and target segment. The same level of personalization can be applied to all visual and appearance aspects. Additionally, Surveys can be attribution- or behavior-based, enabling you to narrow down the target audiences by user properties like devices or account types, or by conditions on the user behavior.

The Surveys dashboard not only offers a quick overview of the results of your surveys, but also grants access to detailed views to assess the performance and responses for each survey. This highly-intuitive, two-level display of data enables both general and in-depth analysis of the user experience with your product, all the while receiving valuable feedback and verbatims that will improve market research as well as customer satisfaction and user experience.