Countly vs Google Analytics

Switch over to Countly from Google Analytics for powerful, privacy-conscious data insights on both product and users… in just a few simple steps!

Make Data Privacy Your Strongest Asset

Privacy is at the core of Countly. No matter where you are located, Countly facilitates on-prem and private cloud hosting for your product and customer data, ensuring detailed customer insights with absolute customer trust and safety. Gain more control over the data collected and enhance the applicability of insights.

Analytics Insights for ALL

Unlike Google Analytics, Countly is an all-in-one platform suited for all your teams’ needs, ruling out the need for multiple tools to understand what’s happening with your product. Our custom data exploration tools, dashboards, and pre-built reports are for everyone! Plus, with user permission options, you decide who gets to see what data to continue ensuring customer privacy.

Product Innovation Made Simple

Do you wish you could turn insights into actions without having to alter the product structure? Countly integrates easily into your product, giving you an extensible infrastructure packed with action-oriented features, like remote configurations and push notifications, that save you time and effort.

Complete Data Ownership and Data Control

Countly grants full access to your product and user analytics data because it is yours to own, govern, and use.
Get the unrestricted freedom to decide how far your data can take you.
Unlimited Data Access

Don’t limit yourself to analytics products that don’t let you create your own use cases, visualizations, and custom reports, or process correlations between data points. Countly is crafted to not lock-in your data so that you can use it in any way you like.

Google Analytics has limited APIs that do not give you easy access to your entire data. Countly, however, provides direct database access to real-time, raw analytics data. So, with Countly you get a wide range of powerful APIs with export capabilities to work with your data in ways never done before!

Definitive Data Authority

Take control of your product data, its collection and processing, to perform full-fledged data manipulations and implementations. Countly’s 70+ features are designed to let you understand your customers better by identifying friction points, and cross-referencing data points to discover user preferences and tailor your product. And thus, you keep customers engaged and loyal to your brand.

Why Migrate to Countly from Google Analytics?

You need to care about user data privacy, just as your customers do. With ever-stringent privacy laws on the rise, Countly remains passionately concordant with data privacy. Whether it is GDPR, HIPAA, COPPA, or any other, you can rest assured that your customers can trust you completely.
Migrating to Countly is easy with our dedicated scripts. Plus, with the data logic behind Countly’s tracking, migrating to Countly will take you a step further in your product analytics strategy.

Why is Countly the Better Alternative to Google Analytics?

Countly lets you analyze entire customer journeys from start to finish. We help you bring the results of all your data insights and track metrics from across different platforms (Web, Mobile, Desktop, or IoT) through a single screen. Plus, you are the sole owner and processor of your data, keeping you compliant with all major data privacy regulations.
Google Analytics, on the other hand, runs on partial, sample data, forcing you to rely on other vendors to get you the accurate analysis your product deserves. And even when data fragmentation works for your organization, you may risk having to switch analytics vendors in the future due to non-compliance with GDPR.

Looking for more resources?

Check out our blog, packed with resources to understand why choosing a secure and privacy-conscious product analytics solution should be your top priority.

360° Product Analytics and Innovation

Countly is designed to make analytics simple and powerful, letting you track the entire customer journey and swiftly act upon data insights through 70+ flexible features.
Explore all Countly features
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For your trial, you can choose among United States, Europe and Singapore as your service location to send and store your analytics data in our servers in that location.

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